For første gang holder den videodelende hjemmeside et show, der hædrer musikken og dens videoer
Endnu et musikalsk awardshow ser nu dagens lys. Det er YouTube, der lader musikvideofans fra hele verden bestemme, hvem der skal løbe af med de første priser fra den magtfulde hjemmeside. De nominerede tæller Lady Gaga (billedet), Katy Perry, Miley Cyrus, Nicki Minal, One Direction, Rihanna og Taylor Swift – plus adskillige flere.
Festlighederne vil blive streamet live fra New York søndag den 3. november. YouTube sigter naturligvis efter at maksimere mængden af online trafik ved at gennemføre stemme-processen gennem de sociale medier. Brugerne kan stemme på Youtube.com. De nominerede er fundet ved at kigge på tal såsom likes, views, delinger, kommentarer og tilmeldinger.
YouTube Awards vil blive beriget med optrædener fra særdeles prominente navne, nemlig Lady Gaga, Eminem, Arcade Fire, Avicii, M.I.A., Earl Sweatshirt og Tyler The Creator.
Der er i alt seks kategorier til showet. Her kan du se dem og de nominerede:
Video of the Year – videos with most fan engagement:
Miley Cyrus, "We Can't Stop"
Justin Bieber (feat. Nicki Minaj) "Beauty and a Beat"
Lady Gaga, "Applause"
One Direction, "Best Song Ever"
Psy, "Gentleman"
Macklemore & Ryan Lewis (feat. Mary Lambert) "Same Love"
Girls' Generation "I Got A Boy"
Demi Lovato, "Heart Attack"
Selena Gomez, "Come & Get It"
Epic Rap Battles Of History, "Barack Obama vs Mitt Romney."
Artist of the Year – most watched, shared, liked, and subscribed-to artists:
Eminem
Epic Rap Battles of History
Justin Bieber
Katy Perry
Macklemore & Ryan Lewis
Nicki Minaj
One Direction
Psy
Rihanna
Taylor Swift
Response of the Year – best fan remix, parody or response video:
Boyce Avenue (feat. Fifth Harmony) "Mirrors"
Jayesslee, "Gangnam Style"
Lindsey Stirling and Pentatonix, "Radioactive"
ThePianoGuys, "Titanium/Pavane"
Walk Off the Earth (feat. KRNFX), "I Knew You Were Trouble"
YouTube Phenomenon – songs that generated the most fan videos:
Rihanna, "Diamonds"
Psy, "Gangnam Style"
Baauer, "Harlem Shake"
Taylor Swift, "I Knew You Were Trouble"
Macklemore & Ryan Lewis, "Thrift Shop"
YouTube Breakthrough – artists with biggest growth in views and subscribers:
Kendrick Lamar
Macklemore & Ryan Lewis
Naughty Boy
Passenger
Rudimental
Innovation of the Year – creative video innovations with most views, likes, shares and comments:
Anamanaguchi, "Endless Fantasy"
Atoms For Peace, "Ingenue"
Bat For Lashes, "Lilies"
DeStorm, "See Me Standing"
Toro Y Moi, "Say That"
